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Next-Generation Customer Experience

Next Generation Customer Experience analyzes how organizations make the shift to systems of experience and mass personalization at scale. In Digital Business organizations compete in the service economy. In the service economy only organizations that can deliver optimized customer experiences survive.

This customer-centric cohesion requires new paradigms in user experience fueled by digital business technologies including social, mobile, cloud, big data, and unified communications.

Next-Generation Customer Experience
  • Overview
  • Research Agenda
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Research
April 9, 2021

Infor CPQ Optimizes Configuration Across Operations

By Nicole France
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Blog
April 1, 2021

Event Report: Google Cloud Industries Analyst Day

By R "Ray" Wang
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Research
March 25, 2021

CMO 2021

By Liz Miller
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Blog
March 22, 2021

Monday's Musings: The Rise of the Digital Executives

By R "Ray" Wang
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Blog
March 13, 2021

Digital Giants Market Analysis: Part 2 - Inside 11 Digital Giants Headed For IPO, DPO, or SPAC

By R "Ray" Wang
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Blog
March 8, 2021

The 2021 SuperNova Award Applications are Open!

By Elle Froze
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Blog
March 6, 2021

News Analysis: Wipro Doubles Down On BFSI With $1.45 Billion Capco Acquisition

By R "Ray" Wang
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Research
February 17, 2021

Constellation ShortList™ Digital Adoption Platforms

By Dion Hinchcliffe
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February 17, 2021

Constellation ShortList™ Earned Media and Communication Cloud Platforms

By Liz Miller
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February 17, 2021

Constellation ShortList™ Enterprise Low-Code Tools and Platforms

By Dion Hinchcliffe, Holger Mueller
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Research
February 17, 2021

Constellation ShortList™ Global IaaS for Next-Gen Applications

By Holger Mueller
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February 17, 2021

Constellation ShortList™ Master Data Management

By Doug Henschen
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