With Salesforce push, AI Agents, agentic AI overload looms
Generative AI has been the topic du jour for more than 18 months, but now the baton is going to be handed to agentic AI if Salesforce and other enterprise technology giants have their way.
Next Generation Customer Experience analyzes how organizations make the shift to systems of experience and mass personalization at scale. In Digital Business organizations compete in the service economy. In the service economy only organizations that can deliver optimized customer experiences survive.
This customer-centric cohesion requires new paradigms in user experience fueled by digital business technologies including social, mobile, cloud, big data, and unified communications.
Generative AI has been the topic du jour for more than 18 months, but now the baton is going to be handed to agentic AI if Salesforce and other enterprise technology giants have their way.
Adobe reported better than expected third quarter earnings as its primary segments delivered double-digit growth from a year ago. However, the fourth quarter outlook was lower than expected.
Ford CFO Navin Kumar sounds like an enterprise software executive when he talks about Ford Pro, a unit focused on vehicles for businesses, and total cost of ownership, data and subscriptions.
ServiceNow launched the Xanadu version of its Now Platform, which includes AI Agents that can autonomously perform tasks without human intervention, RaptorDB Pro, a new back-end database that improves performance, industry-specific features, and a new integrated development environment (IDE).
Apple’s iPhone 16 event added a bevy of hardware upgrades in a bid to entice customers to upgrade devices even though Apple Intelligence will be delivered via software updates over the next year. Apple, however, does have a knack for useful killer apps and AirPod Pro as a clinical grade hearing aid will sell well.
Salesforce's purchase of Own Company for $1.9 billion highlights how the company has to play small ball with mergers and acquisitions given the scrutiny it gets with big deals. But keep in mind that small acquisitions such as Airkit.ai, which powered Salesforce’s Agentforce strategy, can have bigger impact.
Constellation Research analyst Liz Miller recently caught up with Scotts Miracle-Gro leaders Hailey Schraer, lead user experience researcher at Scotts Miracle-Gro, and Jess Bailey, senior manager of digital experience at Scotts Miracle-Gro, to talk customer experience (CX). I followed up with a look at how those Scotts Miracle-Gro efforts align to the broader corporate strategy laid out by CEO Jim Hagedorn.