A new age of marketing has arrived, where customer and revenue reign supreme and the Chief Marketing Officer is the driver and orchestrator of growth. Gone are the days of loosely connected campaign-driven operations guided by marketing metrics derived from rear-view mirror looks into past performance. Transformational marketing practices are actively shifting towards autonomous operations engines that empower teams sitting far beyond marketing’s own walls to ensure engagements and experiences stand at the ready to meet the customer’s expectations and their micro-moments of need. Digital transformation is not “enough”…marketing as a whole must transform and transcend channel.
Learn how organizations will activate transformation and embrace the need to put customer before channel and shift from a mindset of reporting on metrics to thriving on advanced analytics that feeds and informs holistic business strategy. Understand the success stories and the lessons learned as leaders must work in a rapidly evolving paradigm where revenue is the metric that matters, and customers are the drivers of their own experiences.
Have you ever attended an event and just had something stick in your head—for days or even weeks? Months? Smartsheet ENGAGE in early November 2025 raised just such a question: What matters for the reality of work?
Walmart's head of AI acceleration, product and design riffed on OpenAI ChatGPT and Google Gemini for agentic commerce, transformation, the retailer's role in the AI economy and the future of customer experience and why shoppers will "be doing a lot less scrolling."
As work shifts from collaborative to intelligent, what becomes more important: speed or velocity?
World Economic Forum's 2026 Theme Centers Around "A Spirit of Dialogue"
Another year, another Davos. With 3000 official and 5000 unofficial attendees at UnDavos and a host of amazing side events, the beginning of the year marks a rite of passage for the C-Suite. While convening high above the Swiss Alps, these global leaders will "talk" about the state of world affairs and economy, Many skeptics wonder if real dialogue will be had.
From AI breakthroughs to infrastructure investments, 2025 reshaped the tech landscape. CGTN's Sally Ayhan spoke to Ray Wang, Principal Analyst at Constellation Research, about the year's biggest tech milestones and what's driving competition heading into 2026.
Rimini Street’s first act took 20 years, but the second will move much faster as the company aims to layer agentic AI on top of legacy enterprise resource planning (ERP) systems.
The results are in! We are excited to announce the 2025 Enterprise Awards, recognizing the standout leaders, innovations, breakthroughs, and yes, a few unforgettable flops that shaped enterprise technology this year.
This year’s Enterprise Awards honor the trailblazers driving this next chapter of enterprise transformation. After a spirited debate across our analyst team, we’re proud to present the technologies and companies that defined enterprise excellence in 2025.
The rise of voice-first experiences and what it means for modern CX.
Adobe reported better-than-expected fourth quarter results as the company saw strong adoption of its AI-driven products.
AWS re:Invent marked a pivotal shift in the cloud giant's trajectory. Moving beyond its traditional focus on core compute primitives, AWS is aggressively "moving up the stack" to dominate applied AI, data strategy, and agentic frameworks.
Salesforce reported better-than-expected third quarter results, said it has reached 9,500 paid deals for Agentforce and upped its outlook for the fiscal year.
