How One Hardware Vendor Succeeded in Creating a $1+ Billion Subscription Services Cloud Platform

In 2018, Nutanix faced the challenge of transitioning from hardware appliance to cloud software platform in its category of hyperconverged infrastructure. The company moved from hardware to software to subscription revenue all within 24 months while operating a publicly traded company. This Case Study examines the transition to a new business model and shows how a publicly traded hardware company can succeed in a journey to become a $1+ billion cloud platform player. 


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