There's a big difference between "improvement" and "innovation". R "Ray" Wang explains why businesses must innovate or become obsolete. Presented at Constellation's Connected Enterprise. Business Research Themes New C-Suite, Data to Decisions, Digital Marketing and Sales Effectiveness, Future of Work, Matrix Commerce, Next-Generation Customer Experience, Tech Optimization Roles Chief Customer Officer, Chief Digital Officer, Chief Executive Officer, Chief Financial Officer, Chief Information Officer, Chief Marketing Officer, Chief People Officer, Chief Procurement Officer, Chief Supply Chain Officer Stay up to date with the latest disruptive technology. View the discussion thread.