Companies like Apple, REI, Amazon, and Zappos are known for providing exceptional customer experiences. They’ve set the standard, and yet there are still upstarts like Everlane, Birchbox, One King’s Lane, and Zulily, to name just a few that are setting new standards. Since we’re headed into the holiday high season for retailers, I thought it was only fitting to mention a line of businesses clamoring to delight you. What brands come to your mind?
What you’ll learn in our Webcast on: Can Brands Keep Their Promises?
1. Why it’s important for brands to keep their promise
2. How organizational change is affecting the ability to deliver true transformation digital customer experiences
3. How technology must be integrated with people and process to deliver what customers expect
One of the issues is the whether the CXO level truly understands the digital disruption that is happening. The digital division between businesses that get the value of the digital transformation era and those that don’t is getting bigger and bigger. Those that do get it, will thrive in this new economy. And those that don’t, may just disappear. Many, many businesses have gone out of business for this very reason. Will you be one of them? Please join us to discuss what CXO level professions need to know to be successful in 2015.
By the way, if you were able to join us at Connected Enterprise 2014 in Half Moon Bay this year, you may have heard Bryan MacDonald or Dr. Presser speak, so this is a chance to continue the conversations. And if you were not there, it will be a great opportunity to hear these two wonderful speakers talk about what its going to take to make a business thrive in 2015.
Here’s who'll be speaking:
Dr. Janice Presser, behavioral scientist and CEO of The Gabriel Institute
and myself, Dr. Natalie Petouhoff, VP & Principal Analyst at Constellation Research
When: Thursday, November 20, 2014 @ 10:00a.m. PT / 1:00 p.m. ET
You can register to join this webcast dialogue in just 30 seconds.
@drnatalie
Covering Marketings, Sales, Customer Service to great better customer experiences!