Alex Franco, Chief Risk Officer and CTO at Jeitto — and a SuperNova Award 2025 finalist — is on a mission to democratize credit for underserved populations.With over 11 million customers, Jeitto focuses on low-income individuals who often struggle to access traditional banking. By leveraging AI and alternative data, Jeitto has:
✅ Reduced loan defaults by 20%
✅ Increased credit approvals by 10%
✅ Cut decisioning cycle time from 1.5 minutes to 30 seconds
Franco highlights how Jeitto uses cell phone data, fiscal ID data, and customer behavior insights to make smarter credit decisions. Backed by Provenir’s AI Decisioning Platform, Jeitto has integrated fraud detection and identity checks directly into its workflows—eliminating silos between credit and fraud teams.
Now with 13 million consumers in its database, Jeitto is preparing to expand into new services and become a broader financial platform.
Congratulations to Alex Franco and Jeitto for their recognition as a SuperNova Award finalist and for proving how AI can create both impact and inclusion.
Read the full article here: https://www.constellationr.com/blog-news/insights/supernova-2025-how-jei...
