Salt Lake City, Utah - January 18, 2012
9:47 AM (GMT -8:00) Pacific Standard Time
Constellation Research, Inc., an award winning, specialty research and advisory firm that serves business leaders who seek to unleash the power of emerging and disruptive technologies, announced today that Dr. E. Brent Kelly has joined as a Vice President & Principal Analyst. He will focus on the unique intersection of Unified Communications, Collaboration, Social Business, and Mobility serving buy and sell-side clients by offering an unbiased, holistic view of the trends and transitions impacting the business communications and collaboration marketplace.
Dr. Kelly is an experienced analyst bringing years of experience in the communications and collaboration space to Constellation Research, Inc. Previously, while serving as principal analyst at KelCor, Inc. and simultaneously as a partner at Wainhouse Research, Dr. Kelly was the primary author of all of Wainhouse Research's unified communications reports and forecasts, building Wainhouse into one of the premier unified communications analyst firms in the world. His research has been published in BCR Magazine, NoJItter.com, and the Wainhouse Research Bulletin. He has produced numerous UC market forecasts and vendor reviews, and has compiled research reports on every aspect of unified communications, focusing most recently on the emerging cloud-based unified communications solutions market.
Kelly will also bring to Constellation Research, Inc. hands on industry experience as a developer and marketer of highly technical products. Previously, Kelly worked as the VP of Marketing for Sorenson Vision, an early innovator in the IP communications space focusing on voice, video, and data collaboration. He was also part of the Schlumberger team that built the devices Intel used to test their Pentium microprocessors. Kelly also led teams developing real-time data acquisition and control systems, and expert design systems in several Schlumberger Oil Field Services companies.
He has worked as a research engineer for Conoco, implementing more efficient mathematical convergence methods for oil reservoir simulators, and as a process engineer for Monsanto.
Kelly’s research will explore key business themes such as “Technology Optimization”, “Next Gen Customer Engagement” and the “Future of Work”. Coverage areas will include:
- Unified communications – emphasizing on cloud-based offerings
- Social business
- Collaboration
- Mobility’s effect on customers and the workforce
Kelly will produce research reports, research notes (quarks), market forecasts, end user surveys, thought leadership pieces, case studies, and presentations all designed to inform, educate, and assist clients with strategy, tactics, market approaches, and end user attitudes to help each identify and capitalize on opportunity. He will help buy-side clients understand options, strategies, competitive vendor offerings, and best practices engaging his collaborative process engineering expertise, all designed to improve organization efficiency while increasing top line revenues or bottom line profits.
"The future of work and next gen customer experiences all depend on key technologies such as unified communications and social business. Brent's extensive expertise in collaboration strategy and understanding the tradeoffs buyers must make in selecting solutions will greatly add to the growing demand from our clients. I'm looking forward to having Brent on our team," said R "Ray" Wang, CEO and founder of Constellation Research, Inc.
Kelly said, ”Constellation Research, Inc. is emerging as a source for thought leadership and excellence, engaging sell-side and buy-side clients through thought provoking and actionable research and advice. Ray Wang has built an incredible organization, and I am very pleased to join it.”
Please welcome Dr. E Brent Kelly to the Constellation Research family!
COORDINATES
ABOUT CONSTELLATION RESEARCH, INC.* Constellation Research is an award winning, specialty research and advisory firm that serves business leaders who seek to unleash the power of emerging and disruptive technologies. Our analysts start by understanding the business objective, applying real world experience and insights, and then incorporating disruptive technologies and business models as appropriate. We cater to board of directors and c-suite executives looking for an edge in business model and technology innovation. Research outputs always provide an insightful buy-side point of view.
Why Your Mission Is Our Mission
In today’s business environment, the rate of change is not only constant, but also rapidly escalating. New business models by upstarts disrupt competitors with increasing frequency in all industries and markets. In just 10 years, even 5 years, or dare say 24 months, many established companies have been left vulnerable, beaten down, and toppled by new upstarts. Why? Business leaders have been too slow to react to their customers and the changes happening in the societal, technological, environmental, economic, and political fronts.
In business models, products are now excuses to sell services. Product innovation cycles have shortened from years to months to weeks. On the work front, five generations in the workforce disagree on where to work, how to work, when to work, and why to work. Add the current trend of consumerization of IT to the pace of change and business leaders must strategically determine which new technologies should be considered.
Unfortunately, the legacy research analyst firms and advisory firms continue to fail their clients when faced with these new challenges. Why? Their myopic focus on an IT centric point of view ignores the realities of the market. In fact, Constellation estimates that the average IT budget is down 5% year over year and at best up 2% among the most innovative companies. However, tech spending is up on average 18 to 22% at the most innovative firms. What’s happened? The buying power has shifted and business leaders increasingly take control of how they are applying technologies to their business while whittling down the corporate IT budget for operational efficiencies.
Why Your Success Is Our Objective
We’re business leader and business value focused. Constellation differentiates itself in the market in two ways by:
- Focusing on the board room and C-suite point of view. Constellation’s research addresses the needs of boards, CEOs, CFOs, CIOs, CMOs, CHROs, CPOs, CSCOs, and COOs.
- Addressing the business problem first. Research starts by addressing business value and then applying where disruptive and emerging technologies may play a role.
The result – Constellation serves as a coach and advisor to senior business leaders working on tough business problems including:
- The future of work
- Next generation customer engagement
- Matrix commerce across the supply and demand chain
- Digital marketing transformation
- New organizational models including People-to People Networks
- The new C-suite
- Big data, decision systems, and information management
- Business value frameworks and metrics for success
- Energy management and green tech
- Legacy technology optimization
We look forward to serving you with Insight, Inspiration, and Impact.
*Constellation Research, Constellation SuperNova Awards and the Constellation Research logo are trademarks of Constellation Research, Inc. All other products and services listed herein are trademarks of their respective companies.
Press Contacts:
Contact the Media and Influencers relations team at Press (at) ConstellationRG (dot) com for interviews with analysts.
Sales Contacts:
Email: Sales[at]ConstellationRG[dot]com
