My forte is leveraging customer research, insights and analytics to craft dynamic growth strategies. As a seasoned leader in strategy & experience management, I'm driven by innovation and propelled by a customer-centric mindset. My expertise lies in envisioning and creating cutting-edge user experiences that seamlessly align products and content with a brand's mission and strategic vision.

With a demonstrated knack for fostering cross-functional collaboration, I lead teams in delivering groundbreaking products and experiences that meet customer needs. My track record speaks volumes: I've ignited engagement across digital and offline channels through the strategic implementation of enterprise-level customer experience solutions and a laser-focused first-party data strategy.

I've centralized analytics and research functions and fostered a customer-centric culture by advocating for voice of the customer in decision-making and strategy formation across the organization.