Tuesday, October 25, 2022 - 4:15pm - 4:35pm
Decentralized models, Web 3.0, and mass personalization at scale require a new approach to identity that protects and empowers the user. Learn how new models are emerging that shift the balacne of power from platforms to individuals. Learn what strategies are most effective and will deliver the right balance between privacy and personalization.
Adam Gunther (BT150 Alumni)
Adam Gunther, Senior Vice President and Chief Product Officer, Equifax Global Identity and Fraud, Equifax