Barbara Jun is an Analyst Relations, Senior Manager at Boomi, where she leads global AR strategy across AI, integration and automation, and platform technologies. With more than a decade of experience in communications, change management, and analyst relations, she has built a career at the intersection of storytelling, strategic influence, and market engagement.
At Boomi, Barbara partners closely with analysts, executives, and product leaders to shape market perception, strengthen category leadership, and deliver insights that guide product strategy. Previously, she drove analyst engagement for SAP within supply chain management, sustaining leadership positions in key ranking reports and relationships with analysts.
Barbara is known as a powerhouse communicator and trusted advisor, with expertise in navigating organizational change, developing strategic messaging frameworks, and mentoring teams. She is a Prosci-certified Change Management Practitioner and recipient of SAP’s Catalyst Award for her leadership and impact.
