Yasir Anwar is an innovation enthusiast who is a Technologist at heart and an Entrepreneur at execution.

Yasir is shaping the strategic technical direction of the company and transforming technology for the next generation retail - the world of connected commerce.

He is on D.I.E.T - Disruption..Innovation..Execution..Technology excellence .

Yasir is the founder of MacysLabs (combination of tools/processes) - crucible for idea generation, feasibility analysis and experimentation.I have established lean development practices and teams for the organization to transform the delivery model with a focus on experimentation and customer testing that has brought a huge impact the ROI for projects..