Salesforce has made some big MA investments to make its agentic vision a reality. But sometimes, the smaller deals that actually play into core go-to-market motions can have an outsized effect. This might be the case with the deal Salesforce announced yesterday.

Salesforce buyers are quietly raising the bar as Agentforce 360 moves from promise to practice. TCS’ acquisition of Coastal Cloud offers a clue into how GSIs are repositioning to meet those expectations.

AI is forcing security teams to confront a long-standing blind spot: most enterprises do not truly understand their data. Veeam’s acquisition of Securiti highlights why data trust is moving to the center of security strategy as organizations try to move faster with AI.

The rise of voice-first experiences and what it means for modern CX.