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Live Engagement Marketing Supercharges Event Marketing

Data to Decisions
Digital Transformation Shifts Static Event Marketing to Live Engagement Marketing  Event marketing often represents 21 percent to 33 percent of most marketing organization budgets. While success criteria remain murky at worst and sparse at best, organizations have an…
R Ray Wang
Vendor Profile

Reltio Powers Data-Driven Applications on a Modern Platform-as-a-Service

Data to Decisions
Vendor Profile: ReltioReltio Helps Partners and Customers Build Insight- Driven Applications and Data Services in the Cloud Privately-held Reltio, a Silicon Valley-based firm, offers Reltio Cloud, a modern data-management Platform as a Service (PaaS) that enables…
R Ray Wang, Doug Henschen
Premium Research

Digital Disruption: The Blind Spot That Could Sink Your IoT Initiatives

Data to Decisions
Understanding Why Data, Analytics and the Internet of Things (IoT) Drive Exponential Business Growth Companies continue to harvest and analyze vast amounts of data for growth, competitive advantage and operational efficiency. At the same time, the Internet of Things (IoT)…
Dr. Natalie Petouhoff
Quarks

IBM and SAP Partner, Forging Synergies for Clients’ Digital Transformation

Data to Decisions
How Complementing Capabilities Create Value for IBM and SAP Customers On April 6, 2016, IBM and SAP jointly announced a partnership that spans multiple products and services, with the goal of enabling digital transformation for prospective and existing customers. In a press…
Holger Mueller
Premium Research

The Future of Retail Shapes People Management

Data to Decisions
How Changing Retail Best Practices Will Advance Workforce Management, Talent Management, Payroll, HR Core and Benefits Retailing is poised for radical change. Gone are the days when customers had to find their way to the store. Today, consumers have a host of choices,…
Holger Mueller
Case Study

How General Motors Listens to Customers on Social Media

Next-Generation Customer Experience
Social Listening Helps Provide Better Insights, Customer Service, and ProfitabilityGeneral Motors is one of the world's leading automotive brands, selling 9.8 million cars and trucks annually. GM is passionate about earning customers for life, but when it came to engaging…
Dr. Natalie Petouhoff
Vendor Profile

SAP UXaaS Democratizes Usability, Starts Next Wave of User Experience

New C-Suite
Vendor Profile: SAP User Experience-as-a-ServiceBUILD and SAP Splash Improve Usability of Enterprise Software This report focuses on SAP UXaaS, a new category of cloud-based software designed to improve the usability of enterprise software, aiding not only professional user…
R Ray Wang, Holger Mueller
Premium Research

Nine Pillars of Successful Self-Service for Digital Customer Engagement

Matrix Commerce
Seamless, Personalized Self-Service Should Not Be an Afterthought Organizations are battling each other to deliver the best customer experience for the right customer at the right time in the right channel. Customer service and customer engagement now play key roles in…
Dr. Natalie Petouhoff
Premium Research

Blockchain: Understanding the Weak Links 


Matrix Commerce
Blockchain Surprised the Payments Industry, but Its Usefulness Beyond Digital Money Does’t Match the Hype  No new technology since the Internet itself has excited so many pundits as has blockchain. Launched just seven years ago, blockchain is the…
Steve Wilson
Case Study

How Shaw Used NetSuite to Create Two-Tier Enterprise Resource Planning (ERP)

New C-Suite
Case Study: Shaw Industries and NetSuite The Cloud and Two-Tier ERP Drove International Expansion by a Leading Manufacturer Shaw Industries Group, Inc. is the world’s largest carpet manufacturer. In 2011 Shaw decided to prioritize international expansion&nbsp…
R Ray Wang
Case Study

Taking a Faster Route to Detailed Big Data Insights

Data to Decisions
Case Study: Arcadia Data and MarketShare MarketShare Taps a Hadoop-Native Analysis Option to Drive Deeper Analysis and Big Data ROI MarketShare, a Neustar solution, helps marketers make better decisions faster and to increase sales and gain market share on a global…
Doug Henschen
Case Study

In-Memory Database Creates New Levels of Employee Safety

Data to Decisions
Case Study: SAP and Prescient How SAP HANA Enabled Next-Generation Traveler Safety Applications Prescient Traveler delivers a travel risk monitoring solution to enterprises seeking to monitor the safety of employees traveling abroad. Prescient's modern technology…
Holger Mueller
Quarks

The Internet of Things Improves Customer Experience in Retail Supply Chain

Data to Decisions
How the Internet of Things Connects Supply Chains to Customer ServiceMany retailers struggle to ensure their supply chains and customer-facing endeavors align harmoniously. Ensuring the availability of a product or service when, where and how customers want is…
Dr. Natalie Petouhoff, Guy F. Courtin
Premium Research

FinancialForce Spring Release Shows Innovation in Personalization and Collaboration

New C-Suite
Innovation in Cloud-Based Financial Management ApplicationsConstellation’s series on innovation in financial management applications in the cloud identifies finance leaders and technology providers seeking to transform the current legacy on-premises market. As…
R Ray Wang
Quarks

True Value of Technology for Food Supply Chains

Matrix Commerce
How food supply chains can satisfy evolving consumer demands and drive profits by embracing disruptive technology  The food supply chain is challenging enough when it comes to the growing, harvesting, processing, transporting and distribution of food…
Guy F. Courtin
Quarks

The ROI of Customer Care

Next-Generation Customer Experience
Proving false the notion that customer care is a cost center Executives have long thought of customer service or customer care as a cost center. However, executives and managers who understand the value of great customer service can create organizations that…
Dr. Natalie Petouhoff
Quarks

How Agile Customer Care Systems Drive High ROI

New C-Suite
As Customer Care Applications Become More Agile, Customer Care Becomes Ultra-Responsive and Boosts Productivity of Talent  Today’s customers require companies to provide them quickly with help, support and information in any channel they choose to…
Dr. Natalie Petouhoff
Case Study

How Hybrid Cloud Options Complement the On- Premises Data Warehouse

Data to Decisions
Case Study: TeradataTwo Companies Cut Costs, Gain Flexibility and Ease Administration by Adding Cloud Data Warehouse CapacityThis case study examines the implementation process and benefits of Teradata Cloud for two companies, Core Digital Media and a global mining company.&nbsp…
Doug Henschen
Case Study

Worldwide Human Capital Management in Less Than 90 Days

Future of Work
Case Study: FinancialForce and AshokaFinancialForce HCM Was Implemented in 47 Countries in Less than Three Months  This case study chronicles the experience of 2015 SuperNova award winner, Asha Aravindakshan, Operations Director for Global Talent at Ashoka, as she…
Holger Mueller
Premium Research

The ROI of Online Communities

Data to Decisions
Online Communities Provide Value Beyond Call Deflection  The expectation of the value of an online community is often associated with cost savings – just as call deflections can reduce the costs of customer service. While many cost savings are possible,…
Dr. Natalie Petouhoff
Premium Research

Implementing a Business Workshop on the Internet of Things (IoT)

Data to Decisions
Best practices for generating quality IoT initiatives  As smart services begin and continue to disrupt the market, it’s time for enterprises to understand the underlying technologies of IoT and smart services, as well as how to plan and build…
Andy Mulholland
Premium Research

Collaboration Vendors Shaping the Future of Work

Future of Work
Market Overview: Social Business The Software Vendors Changing How Employees Create, Connect, Communicate and CollaborateIt seems like each year the list of software that people use to get their jobs done grows. The standard employee toolset includes familiar products such as…
Alan Lepofsky
Vendor Profile

Can Facebook at Work Bring Collaboration to the Business World?

Future of Work
Vendor Profile: Facebook at Work  Outlining the challenges and opportunitites Facebook faces in the collaboration marketSocial networking has become a standard part of most people’s personal lives. More than 1.5 billion people are using Facebook to…
Alan Lepofsky
Quarks

Disruptive Technologies Reduce Retailers’ Friction During the Holidays

Matrix Commerce
IoT, 3D printing and wearables will reduce the retail friction during the holiday season and beyondPost Thanksgiving in the United States (after all the turkey has been consumed and the football games watched), consumers focus in on Christmas, Hanukkah and other end-of- year…
Guy F. Courtin