AI agents require forward deployed engineers, partners and integrators. Google Cloud is spending $750 million to develop its partner network for agentic AI as it announced a bevy of partnerships with integrators as well as enterprise software giants such as Salesforce and SAP.
The bottom line is Google Cloud is building out its ground game for AI agent deployment. Key announcements at Google Cloud Next include:
- Google Cloud will spend $750 million to accelerate customer deployments, AI prototyping and using Google FDEs.
- Deloitte launched a Google Cloud Agentic Transformation practice and Accenture expanded its Google Cloud efforts on agentic AI. BCG and Google Cloud also expanded a partnership as did McKinsey.
- Salesforce and Google Cloud said their agents will be able to collaborate with context and end-to-end workflows across their platforms.
- SAP said Google Cloud outlined a multi-agent integration pact with Gemini Enterprise and SAP’s Joule agents. Customers can deploy Joule Agents in SAP CX Solutions to build, launch and optimize marketing campaigns. Gemini Enterprise acts as a central hub for agents to take action across SAP and Google Cloud platforms.

