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Live Engagement Marketing Supercharges Event Marketing

Data to Decisions
Digital Transformation Shifts Static Event Marketing to Live Engagement Marketing  Event marketing often represents 21 percent to 33 percent of most marketing organization…
R Ray Wang
Premium Research

The Future of Retail Shapes People Management

Data to Decisions
How Changing Retail Best Practices Will Advance Workforce Management, Talent Management, Payroll, HR Core and Benefits Retailing is poised for radical change. Gone are the days…
Holger Mueller
Case Study

How General Motors Listens to Customers on Social Media

Next-Generation Customer Experience
Social Listening Helps Provide Better Insights, Customer Service, and ProfitabilityGeneral Motors is one of the world's leading automotive brands, selling 9.8 million cars and…
Dr. Natalie Petouhoff
Premium Research

Blockchain: Understanding the Weak Links 


Matrix Commerce
Blockchain Surprised the Payments Industry, but Its Usefulness Beyond Digital Money Does’t Match the Hype  No new technology since the Internet itself has excited so many…
Steve Wilson
Case Study

Taking a Faster Route to Detailed Big Data Insights

Data to Decisions
Case Study: Arcadia Data and MarketShare MarketShare Taps a Hadoop-Native Analysis Option to Drive Deeper Analysis and Big Data ROI MarketShare, a Neustar solution, helps…
Doug Henschen
Case Study

In-Memory Database Creates New Levels of Employee Safety

Data to Decisions
Case Study: SAP and Prescient How SAP HANA Enabled Next-Generation Traveler Safety Applications Prescient Traveler delivers a travel risk monitoring solution to enterprises…
Holger Mueller
Quarks

True Value of Technology for Food Supply Chains

Matrix Commerce
How food supply chains can satisfy evolving consumer demands and drive profits by embracing disruptive technology  The food supply chain is challenging enough when it…
Guy F. Courtin
Quarks

The ROI of Customer Care

Next-Generation Customer Experience
Proving false the notion that customer care is a cost center Executives have long thought of customer service or customer care as a cost center. However, executives and…
Dr. Natalie Petouhoff
Quarks

How Agile Customer Care Systems Drive High ROI

New C-Suite
As Customer Care Applications Become More Agile, Customer Care Becomes Ultra-Responsive and Boosts Productivity of Talent  Today’s customers require companies to provide them…
Dr. Natalie Petouhoff
Case Study

Worldwide Human Capital Management in Less Than 90 Days

Future of Work
Case Study: FinancialForce and AshokaFinancialForce HCM Was Implemented in 47 Countries in Less than Three Months  This case study chronicles the experience of 2015 SuperNova…
Holger Mueller
Premium Research

The ROI of Online Communities

Data to Decisions
Online Communities Provide Value Beyond Call Deflection  The expectation of the value of an online community is often associated with cost savings – just as call deflections…
Dr. Natalie Petouhoff
Premium Research

Collaboration Vendors Shaping the Future of Work

Future of Work
Market Overview: Social Business The Software Vendors Changing How Employees Create, Connect, Communicate and CollaborateIt seems like each year the list of software that…
Alan Lepofsky