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The 2022 Constellation Futurist Framework

Data to Decisions
Massive Megatrends Looming for 2018-2022 Reflect Fears of Business Extinction Constellation approaches the 2018-2022 timeframe with a comprehensive point of view using a…
R Ray Wang
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Dreamforce 2017 Product Announcements You Need to Know

Data to Decisions
Salesforce's Progress in AI Analytics, Collaboration, Training, Platform, Sales and Marketing During the first week of November 2017, Constellation analysts congregated in San…
Cindy Zhou, Holger Mueller, Alan Lepofsky, Dion Hinchcliffe, Doug Henschen
Quarks

What’s Top of Mind for SAP Customers?

Data to Decisions
Customers’ Strategy in a Digital World Will Depend on SAP’s Licensing and Pricing Approach This Quark report looks into the top Constellation Research customer inquiries about…
R Ray Wang
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Demystifying Artificial Intelligence

Data to Decisions
Everything You Wanted to Know About AI but Were Afraid to Ask The rush to exponential technologies in new business models has placed artificial intelligence (AI) in the…
R Ray Wang
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A Guide to GDPR Compliance for Marketers

Marketing Transformation
Updated May 2, 2018 The General Data Protection Regulation, or GDPR, was enacted in 2016 with the aim of protecting European Union (EU) citizens from privacy and data breaches…
Cindy Zhou
Open Research

Constellation Research 2017 Digital Transformation Study

Data to Decisions
New Data Shows AI and IoT Are Driving Digital Transformation Efforts This report presents findings from the 2017 Digital Transformation Survey conducted by Constellation…
Chris Kanaracus, csato, R Ray Wang
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Why B2B Sales Success Requires a Holistic Account-Based Strategy

Next-Generation Customer Experience
The business-to-business (B2B) marketing world is abuzz about account-based marketing (ABM), which involves a targeted effort to focus marketing campaigns and budgets on a select…
Cindy Zhou
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Inside the New Infor at Inforum 2017

Data to Decisions
In early July 2017, Constellation's analysts descended on New York City's Javitz Center for Infor's annual customer event, Inforum 2017. Infor attracted over 7,000 attendees, its…
R Ray Wang, Doug Henschen, Holger Mueller, Cindy Zhou
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The CxO’s Guide to Digital Business

Data to Decisions
Understand Why Digital Business Necessitates a Complete Transformation of IT and Operating Models This report defines the business model and operational structure of a…
Andy Mulholland
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The Future of Customer Experience (CX) is Orchestrated Engagement

Marketing Transformation
Customer Experience (CX) software suites from technology providers aim to provide businesses with a seamless experience across marketing, sales and service, offering a single view…
R Ray Wang, Cindy Zhou
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Digital Adoption Platforms

Future of Work
A New Breed of Software Helps Improve User Adoption of New Technologies The portfolio of business software, websites and mobile applications employees use to get their jobs…
Alan Lepofsky
Quarks

Four IoT Business Models for the Digital Services Economy

Data to Decisions
A Guide for Established Enterprises Planning Their Go-to-Market Strategy for Digital Services This Quark explores the challenges that established enterprises face as business…
Andy Mulholland
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Inside Salesforce Einstein Artificial Intelligence

Data to Decisions
A Look at Salesforce Einstein Capabilities, Use Cases and Challenges This report provides a product overview of Salesforce Einstein, which was introduced with much fanfare at…
Doug Henschen
Vendor Profile

C3 IoT: A NextGen Platform for NextGen Applications

Data to Decisions
Vendor Profile and Buyer's Guide: C3 IoT The cloud era warrants a new approach to how enterprises build, consume and operate software. In the enterprise, automation is often…
Holger Mueller
Vendor Profile

Nintex: Creating Workflows that Enable Digital Transformation

Future of Work
Vendor Profile: Nintex Nintex is a Digital Business Platform (DBP) that provides an easy-to-use workflow and document generation capability, allowing companies to transform…
Dr. Natalie Petouhoff
Quarks

IBM Cultivates Blockchain Ecosystem

Data to Decisions
IBM Bolsters Blockchain Ecosystem in Preparation for Next-Generation Applications IBM announced in December 2016 that it would help create, foster and support an ecosystem…
Holger Mueller
Quarks

Koch Industries Invests $2.5 Billion into Infor

Marketing Transformation
Infor Customers Gain A Valuable Investor in Digital TransformationThe investment by Koch Industries into enterprise software giant Infor, announced November 17, 2016, shows the…
R Ray Wang