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The Economic Imperative of ROI for Social Customer Care

Data to Decisions
How to Calculate the ROI of Social Customer CareBusinesses today are more customer-driven than ever. With the ubiquity of the internet, social media, and mobile devices, it is easier for customers to research products and services and get opinions from friends and peers…
Dr. Natalie Petouhoff
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Democratize Big Data: How to Bring Order and Accessibility to Data Lakes

Data to Decisions
Success Depends on Adequate Governance, Cataloging and Hands-On Access to Data in Hadoop This report explores key trends in the popularization of Hadoop and strategies being employed to manage data lakes and make them more accessible. Companies have embraced the concept of…
Doug Henschen
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The Business Imperative of Optimizing Digital Customer Experience

Data to Decisions
Determining the Maturity of Initiatives for Performance Management of Digital Customer Experience  Customer experience is a top priority as businesses seek growth in highly competitive markets. Driven by the Consumerization of IT (CoIT), a new generation of heightened…
Dr. Natalie Petouhoff
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The Algorithm of You: How IoT Transforms Customer Experience

Data to Decisions
Using the Internet of Things to Boost Revenue and Deliver a Brand’s Personalized Promise  The Internet of Things (IoT) promises to revolutionize the way business is run and to create differentiated customer experiences. IoT allows for the processing…
R Ray Wang, Dr. Natalie Petouhoff
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HOLMES Puts Wipro in the Forefront of Cognitive Computing

Data to Decisions
Product Overview: Wipro HOLMESWipro HOLMES Delivers Next-Generation Services Built on Cognitive Computing Capabilities Wipro is an information technology, consulting, and outsourcing firm serving more than 900 clients from the Fortune 1000. Wipro operates in more than 175…
R Ray Wang
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Live Engagement Marketing Supercharges Event Marketing

Data to Decisions
Digital Transformation Shifts Static Event Marketing to Live Engagement Marketing  Event marketing often represents 21 percent to 33 percent of most marketing organization budgets. While success criteria remain murky at worst and sparse at best, organizations have an…
R Ray Wang
Vendor Profile

Reltio Powers Data-Driven Applications on a Modern Platform-as-a-Service

Data to Decisions
Vendor Profile: ReltioReltio Helps Partners and Customers Build Insight- Driven Applications and Data Services in the Cloud Privately-held Reltio, a Silicon Valley-based firm, offers Reltio Cloud, a modern data-management Platform as a Service (PaaS) that enables…
R Ray Wang, Doug Henschen
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Digital Disruption: The Blind Spot That Could Sink Your IoT Initiatives

Data to Decisions
Understanding Why Data, Analytics and the Internet of Things (IoT) Drive Exponential Business Growth Companies continue to harvest and analyze vast amounts of data for growth, competitive advantage and operational efficiency. At the same time, the Internet of Things (IoT)…
Dr. Natalie Petouhoff
Quarks

IBM and SAP Partner, Forging Synergies for Clients’ Digital Transformation

Data to Decisions
How Complementing Capabilities Create Value for IBM and SAP Customers On April 6, 2016, IBM and SAP jointly announced a partnership that spans multiple products and services, with the goal of enabling digital transformation for prospective and existing customers. In a press…
Holger Mueller
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The Future of Retail Shapes People Management

Data to Decisions
How Changing Retail Best Practices Will Advance Workforce Management, Talent Management, Payroll, HR Core and Benefits Retailing is poised for radical change. Gone are the days when customers had to find their way to the store. Today, consumers have a host of choices,…
Holger Mueller
Case Study

Taking a Faster Route to Detailed Big Data Insights

Data to Decisions
Case Study: Arcadia Data and MarketShare MarketShare Taps a Hadoop-Native Analysis Option to Drive Deeper Analysis and Big Data ROI MarketShare, a Neustar solution, helps marketers make better decisions faster and to increase sales and gain market share on a global…
Doug Henschen
Case Study

In-Memory Database Creates New Levels of Employee Safety

Data to Decisions
Case Study: SAP and Prescient How SAP HANA Enabled Next-Generation Traveler Safety Applications Prescient Traveler delivers a travel risk monitoring solution to enterprises seeking to monitor the safety of employees traveling abroad. Prescient's modern technology…
Holger Mueller
Quarks

The Internet of Things Improves Customer Experience in Retail Supply Chain

Data to Decisions
How the Internet of Things Connects Supply Chains to Customer ServiceMany retailers struggle to ensure their supply chains and customer-facing endeavors align harmoniously. Ensuring the availability of a product or service when, where and how customers want is…
Dr. Natalie Petouhoff, Guy F. Courtin
Case Study

How Hybrid Cloud Options Complement the On- Premises Data Warehouse

Data to Decisions
Case Study: TeradataTwo Companies Cut Costs, Gain Flexibility and Ease Administration by Adding Cloud Data Warehouse CapacityThis case study examines the implementation process and benefits of Teradata Cloud for two companies, Core Digital Media and a global mining company.&nbsp…
Doug Henschen
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The ROI of Online Communities

Data to Decisions
Online Communities Provide Value Beyond Call Deflection  The expectation of the value of an online community is often associated with cost savings – just as call deflections can reduce the costs of customer service. While many cost savings are possible,…
Dr. Natalie Petouhoff
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Implementing a Business Workshop on the Internet of Things (IoT)

Data to Decisions
Best practices for generating quality IoT initiatives  As smart services begin and continue to disrupt the market, it’s time for enterprises to understand the underlying technologies of IoT and smart services, as well as how to plan and build…
Andy Mulholland
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The Foundational Elements for the Internet of Things (IoT)

Data to Decisions
Defining and setting the primers for IoT, gaining business value, from real-time data events This report offers a comprehensive primer of the IoT market, providing a solid foundation for companies to fully understand the definition and foundational technology of IoT. To…
Andy Mulholland
Case Study

How Performance Drives Savings in Cloud-Based Hadoop Deployments

Data to Decisions
Case Study: MarketShare and Altiscale MarketShare Switches to a Performance-Oriented Hadoop Service to Meet Client Demands and Cut Costs MarketShare, a unit of Neustar, provides predictive analytics and attribution services to help chief marketing officers (CMOs) and…
Doug Henschen
Case Study

Cutting Healthcare Costs by Turning Employees into Informed Consumers

Data to Decisions
Case Study: Steel Dynamics and Castlight Health Manufacturer Shares Savings by Arming Employees with Data on Healthcare Provider Quality and Costs What company hasn’t been hard hit by unrelenting cost increases for healthcare benefits? Tired of just…
Doug Henschen
Quarks

What Retail CXOs Need to Do to Thrive in a Digital World

Data to Decisions
As E-Commerce Redefines Retailing, Customer Expectations Grow, While Brick and Mortar Evolves to Meet New Demands  E-commerce continues to command the spotlight and the headlines. The king of e- commerce – Amazon – recently surpassed…
Guy F. Courtin
Quarks

Five Trends Shifting Power to Retail Consumers

Data to Decisions
Digitally Empowered Customers Transform the Retail Experience   Retail is going through a tremendous shift driven in large part by the digital revolution. While there are multiple areas in the retail space that are being affected and changed, the one main underlying…
Guy F. Courtin
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Cloud-Based Performance Management: Why the Digital Era Demands Agile Planning

Data to Decisions
Market Overview: Corporate Performance Management (CPM)Cloud-Based Performance Management Is a Difference Maker in Disruptive Times  These are disruptive times. Companies not busy innovating are likely doing their best to fend off new competitors. When theyâ&#128…
Doug Henschen
Vendor Profile

Oracle Storage Cloud Service: Benefits of Integrated Stack Begin to Pay Off

Data to Decisions
Vendor Profile: Oracle Storage Cloud Head to Head with Amazon, Oracle Shows Its Intent to Compete on All Fronts, Including Pricing With almost four decades of serving enterprises with software and hardware offerings, Oracle plays a significant role in helping…
R Ray Wang, Holger Mueller
Case Study

A Social Match Made for Effective Digital Engagement

Data to Decisions
Case Study: Eharmony and HootsuiteHow eHarmony Improved Clickthrough Rates and Engagement Using Hootsuite in Social Channels Los Angeles-based online match-making service, eHarmony, sought to build upon its successful investment in branding and awareness campaigns. The…
R Ray Wang