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Distilling the important information out of the bulk of announcements made at Dreamforce is tough. Don't worry-- Holger Mueller, Dr. Natalie Petouhoff and Alan Lepofsky have absorbed, analyzed, and laid out everything you need to know about the Customer Success Platform, Analytics Cloud, and Lightning. If you're a CIO, CMO, HR technology buyer, or customer officer you can't afford to miss this Dreamforce rundown.
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My top three takeaways from Dreamforce. 1. Customer Success Platform 2. The Analytics Cloud 3. Lightning
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One of the many scoops at Dreamforce this year is the announcement of the Customer Success Platform. The idea behind what Salesforce is offering is that companies and brands need a way to connect with their customers in new ways. There are nearly trillions of devices, apps, cars, cameras, watches, etc… that could be connected. The thought being that– if everything was connected, brands could deliver better experiences that were more relevant. The result of that is to drive customer loyalty, advocacy and referrals and long-term customer lifetime value.
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Another week, another security breach, or so it seems as the weeks go by, with each breach highlighting the importance of security, or the inadequacy of current security practices? Clearly Enterprises need to do better and as with operating and strategic issues it is an Executive Board who has the responsibility to lead on this. So are we approaching the whole question of ‘Security’ the right way?
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Update: webinar recording now available
Join Alan Lepofsky, Holger Mueller, and Dr. Natalie Petouhoff for a Google Hangout to hear their analysis of the announcements at Dreamforce 2014!
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Earlier today IBM and SAP announced a partnership to move the SAP HANA Enterprise Cloud onto IBM’s cloud.
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Using the Four Pillars for optimum app development.
What are app development best practices for your business, and on what principles are they built?
You have to start with the four pillars whenever you are designing an app. It isn’t just something to go on a device, but an experience for the user that helps them get stuff done.
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Over 6000 art directors, designers, artists, production professionals, influencers, and users descended to the LA Convention Center for the annual creative class pilgrimage known as Adobe MAX. This year's event lived up to all expectations with massive product announcements, important partnerships, and a delightful trademark Adobe Sneaks session.
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A lot is being called analytics today – so it’s time to remind ourselves what ‘true’ analytics really are, and use this definition to force the abusers of the term analytics to call their offerings something else.
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Today’s announcement making Spotify Premium available to Vodafone mobile subscribers amps up the pressure on the music and media industries with more disruption on the horizon. They say that the number one reason that startups fail is due to distribution. It’s not a poorly designed product, or an inexperienced team or even bad customer experience. […]
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I went to GE’s event titled Minds + Machines 14 in New York City. An event focused on the Industrial Internet. At the crux of the event was a discussion of the impact greater analytics and smarter machines are having, the keys to the Industrial Internet. Some of the discussion points put this phenomenon in perspective. That today for $0.08 you can purchase 1 million transistors…not too long ago for that nickel and 3 pennies you could only get one transistor, and when computing started it cost 5 times that amount. It is now cheap enough to bring intelligence to the majority of machines and “things” that are in our world.GE’s Minds + Machine 14 was a great reminder of the changing digital world around us. Not only are our devices more connected, but also we are able to connect an ever-increasing amount of products. We are only beginning to see the impact that has on our businesses and supply chains. As the technology continues to mature, we need to watch how the people side of the equation evolves.
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Case Study
Case Study: Kronos on-premises
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Beverage distributor, Andrews Distributing consolidated its fragmented HR processes with Kronos's on-premises solution. This case study demonstrates how one company improved their HR practices and bottom line by moving to an on-premise solution.
I had the opportunity to attend the IBM Enterprise conference in Las Vegas, the event designed for users of IBM’s STG (Server and Technology Group) products. Here are my Top 3 takeaways by the three STG areas - Power, mainframe and storage:...
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Ed Snowden was interviewed today as part of the New Yorker festival. This TechCruch report says Snowden "was asked a couple of variants on the question of what we can do to protect our privacy. His first answer called for a reform of government policies." He went on to add some remarks about Google, Facebook and encryption and that's what the report chose to focus on. The headline: "Snowden's Privacy Tips".
Mainstream and even technology media reportage does Snowden a terrible disservice.
I am simply dismayed how Snowden's sophisticated analyses are dumbed down to security tips. He has never been a "cyber Agony Aunt". The proper response to NSA overreach has to be agitation for regime change, not do-it-yourself cryptography. That is Snowden's message.
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Yesterday I attended the opening of Citrix's new office in Raleigh, North Carolina. This new facility was built upon the foundation of an old factory and warehouse and will be used primarily by employees working on the ShareFile product family. But the scope of this building is much larger for community around it. Just a 10-15 minute walk from downtown, this new office is in an area dominated by abandoned warehouses.
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The Dreamforce-related announcements are already starting to come in. Today ServiceSource announced a Customer Service Success Team Platform Powered by Salesforce1. Mike Rosenbaum, EVP, Salesforce Platform said, “The Salesforce1 Customer Platform is a game changer for developers and partners because it helps them build engaging, next generation apps to connect with customers in a whole new […]
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This week we premier our 21st Century Management executive education program. Designed and offered at Northwestern University’s James L. Allen Center, the program is five days offering:
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In the world of startups we have been obsessed with failure. And learning. Or what Mick Liubinskas from muru-D calls “flearning”. You will, no doubt, have heard of the concept of “fail-fast” – a term borrowed from system design and applied to software engineering – where the focus is on fast, iterative design that irons out errors through the process of repetition and improvement. But failure comes with risk and with stigma.
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Join R "Ray" Wang and Dr. Natalie Petouhoff for a Twitter chat to discuss the latest trends, policies, and business models around customer engagement.DetailsOctober 10, 2014 10:00a.m. PT/ 1:00p.m. ETParticipate using the hashtag #VerintChat @rwang0 and @drnatalie will answer your #custserv, #custexp, #custengagement questions!
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I just returned from a successful week spent at Oracle OpenWorld in San Francisco. A nice perk for being in the Bay Area at this time of the year was summer was in full swing! While it was raining buckets back in Boston, I was enjoying the close to 90-degree sunny weather…as I ran between meetings. The conference revolved around Oracle’s push into the cloud, talk of the importance of mobility, smarter access to big data and the demotion of Larry Ellison to CTO…okay the last item was some good humored self deprecation from Mr. Ellison himself while on stage for his keynote Tuesday.
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The landscape in which businesses operate has changed dramatically in modern times, yet the roles of marketing executives and departments have been slow to change. According to consulting firm Deloitte, the influence and agenda of marketing executives have expanded, yet their organizational context has not fully caught up — they often have only indirect input on many of the critical customer and marketing-related decisions enterprises need to make. Navigating these tensions is what today’s chief marketing officers (CMOs) face.
Clearly, there’s a conflict at the core of marketing departments today.
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Tonight, Australian Broadcasting Corporation's Four Corners program aired a terrific special, "Privacy Lost" written and produced by Martin Smith from the US public broadcaster PBS's Frontline program.
Here we have a compelling demonstration of the importance and primacy of Collection Limitation for protecting our privacy.
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