DisrupTV at Davos: AI, Future of Work & Enterprise Strategy from the Frontlines

In this special DisrupTV “On the Road” edition recorded live at Davos 2017, hosts R “Ray” Wang and Vala Afshar engage with Naveen Rajdev (CMO at Wipro) and Alan Lepofsky (VP & Principal Analyst at Constellation) to explore how AI and digital transformation are reshaping the future of work, strategy, and industry.

This conversation surfaces insights about how enterprises must evolve, the intersection of marketing, analytics, and AI, and the shifting expectations for leadership in disruptive times.

Key Takeaways

AI as an Enterprise Catalyst:
The guests agree AI is not a fringe technology—it’s central to the enterprise agenda. Its impact will cascade across customer experience, operations, analytics, and strategy.

Future of Work and Skill Disruption:
As automation and AI mature, job roles and skill sets will shift dramatically. Organizations need to plan for re-skilling and hybrid human–machine workflows.

Marketing & Digital Strategy Convergence:
Naveen Rajdev describes how CMO roles now intersect strongly with data, technology, and platform thinking—not just messaging and branding.

Platform vs. Product Mindsets:
Alan Lepofsky pulls focus on how companies must think in composable, interoperable platforms rather than monolithic product silos to stay nimble.

Leading in Disruption:
Leadership must not only tolerate uncertainty but thrive in it—experimenting, iterating, and redefining strategy on the go.

Final Thoughts

This Davos edition crystallizes a fundamental shift: AI is no longer optional or experimental—it’s integral to enterprise survival and growth. Enterprises with foresight will reorient their operating models around platforms, data, and agility rather than legacy silos.

Leaders must embrace learning as continuous, strategy as emergent, and culture as foundational. The future favors those who can balance technology, human insight, and strategic reinvention.

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Business Research Themes

Data to Decisions, Digital Safety, Privacy, and Cybersecurity, Future of Work, Marketing Transformation, Next-Generation Customer Experience, Tech Optimization

Roles

Chief Analytics Officer, Chief Data Officer, Chief Digital Officer, Chief Executive Officer, Chief Information Officer, Chief Marketing Officer, Chief Technology Officer