OpenAI said it is updating ChatGPT's shopping engine with better product discovery. In a blog post, OpenAI said:
"Instead of scrolling through pages of results, ChatGPT can help you find what you’re looking for based on your budget, preferences, and constraints—and surface products that fit. You can browse visually, upload images as inspiration for similar items, and refine results conversationally until you land on the right option."
The upshot here is that OpenAI is going to have to step up its shopping experience if it's going to compete with Google and Amazon at some point for product discovery.