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rwang0 Mon, 02/01/2021 - 07:54
Google Amps Up Its Vertical Industry Program With Ford Partnership
The Ford Motor Company and Google announced a six-year extensive business and technology partnership. Ford's VP of Strategy, David McClelland clarified that Ford chose Google for:
Leadership in AI and ML
Robustness of the Android operating system
Strength of Google Assistant for voice technology
Mapping and navigation technology
Thomas Kurian, CEO of Google Cloud noted that Google and Ford will build a co-creation digital transformation team focused on manufacturing, purchasing, and factory floor modernization. Other potential opportunities include new retail experiences, new ownership offers based on connected vehicle data, and other product development modernization efforts involving AI and data.
Kurian highlighted that the deal will provide Google's capabilities to provide:
Computer vision for AI
Android for Ford and Lincoln vehicles with google apps and services
Google Assistant as built in voice assistant for all Ford and Lincoln vehicles
Google Maps as vehicle's primary navigation
Google Play for music podcasts, and more in vehicle entertainment options
Inspection of equipment
Create new business models with data on real time info on data
Ford was clear that Google was the preferred cloud vendor and other partnerships with Amazon for Alexa and Apple for Car Play would remain as choices for customers.
The Data Driven Digital Network (DDDN) Is At The Heart Of The Partnership
Ford's David McClelland reiterated that the use of data plays a significant role in the partnership. Ford expects to use data and AI to:
Apply connected data to improve vehicle quality and enhance ownership experience
Improve internal operational analytics
Commercialize the self-driving vehicle business
Exceed customer expectations
Push the boundary of future marketing efforts
McClelland noted that, "This partnership with Google beneifts Ford by allowing our employees to harness the power of data in smarter and innovative ways. Customers will get better and smarter in-vehicle experiences"
The Bottom Line: Ford's Google Partnership Represents The Future of Digital Giants
In my upcoming book Everybody Wants to Rule The World, I discuss how the heart of future partnerships come from the ability to harness the largest number of devices (cars), improve the collection of data to gain signal intelligence, use that data to drive decision velocity, and then build new data driven business models. These Data Driven Digital Networks (DDDNs) power future businesses and require a long-term mindset. Given what's been publicly discussed by Google and Ford, this is the beginning of many such partnerships by Google in each strategic industry. One can expect to see more of these as industries collapsed around value chains and tech partnerships around data and AI improve the competitive landscape. While very cloud vendor will be a strategic partner, the real question is which industry leaders will build, partner, or be punished in a world of digital giants.
Your POV
Are you curious what the digital giants are doing? Will you build, partner, or perish? Share with me your story on what's happening as the digital giants continue to partner around the world in various industries.
Add your comments to the blog or reach me via email: R (at) ConstellationR (dot) com or R (at) SoftwareInsider (dot) org. Please let us know if you need help with your AI and Digital Business transformation efforts. Here’s how we can assist:
Developing your digital business strategy
Connecting with other pioneers
Sharing best practices
Vendor selection
Implementation partner selection
Providing contract negotiations and software licensing support
Demystifying software licensing
Reprints can be purchased through Constellation Research, Inc. To request official reprints in PDF format, please contact Sales.
Disclosures
Although we work closely with many mega software vendors, we want you to trust us. For the full disclosure policy,stay tuned for the full client list on the Constellation Research website. * Not responsible for any factual errors or omissions. However, happy to correct any errors upon email receipt.
Constellation Research recommends that readers consult a stock professional for their investment guidance. Investors should understand the potential conflicts of interest analysts might face. Constellation does not underwrite or own the securities of the companies the analysts cover. Analysts themselves sometimes own stocks in the companies they cover—either directly or indirectly, such as through employee stock-purchase pools in which they and their colleagues participate. As a general matter, investors should not rely solely on an analyst’s recommendation when deciding whether to buy, hold, or sell a stock. Instead, they should also do their own research—such as reading the prospectus for new companies or for public companies, the quarterly and annual reports filed with the SEC—to confirm whether a particular investment is appropriate for them in light of their individual financial circumstances.
Copyright © 2001 – 2021 R Wang and Insider Associates, LLC All rights reserved.
Contact the Sales team to purchase this report on a a la carte basis or join the Constellation Executive Network
Digital Giants
News Analysis
@rwang0 R 'Ray' Wang Constellation Research SoftwareInsider Insider Associates Ford Motor Company Google Cloud Google David McClelland Thomas Kurian Automotive Digital giants Data Driven Digital Networks Apple Amazon Cloud Wars ML AI artificial intelligence machine learning Amazon Web Services Apple Car Play new business models digital digital transformation
Analyst Blog
rwang0 Sun, 01/31/2021 - 15:48
Elon Musk's Tacit Endorsement Puts Clubhouse On The World Stage
At about 10:00 pm pacific time tonight, the world will experience a turning point in social media. The text heavy, image heavy social media platforms will be put on alert by an audio only competitor that was released early in February 2020. Clubhouse, the at-first secretive audio-only conversation social media platform will have hit it's magical mega adoption moment (MMAM). As with Twitter's real coming out at SXSW in 2006 going from 20,000 tweets to 60,000 tweets a day, Clubhouse is about to experience this with Elon Musk's arrival to the Good Time show. HIs 2:00 pm tweet has drawn 10's of thousand into Clubhouse already and his follower count has gone from a few thousand to almost 28k as of 4:00 pm pacific time. Expect the Reddit crowd to be there and millions more will be joining in the next week.
Clubhouse Brings Interactivity To Podcasting, Creating An Interactive Radio Experience
When Clubhouse started, co-founders Paul Davison (@pdavidson) of social app Highlight fame, and Rohan Seth (@rohanseth) of mobile app design shop Memry Labs fame, served as the moderators for their single room. Since the pandemic, the app has grown to include some of the top influencers in the world along with a mission to include more diverse communities into the ecosystem. With more than 2 million users as of January 24th, 2021, the number of communities have grown and the hosts have improved in their interaction and content including but not limited to:
identity
entertainment
sports
life
places
faith
tech
hanging out
hustle
knowledge
wellness
languages
world affairs
arts
The clubs continues to grow.with every new member of the community. The experience is akin to listening to radio or a podcast while doing something else. This element of being able to multi-task is what makes it so addictive and special. You can voyeur and do something else. You can multi-task, unlike video or text. Moreover, you can also raise a hand to ask a question and add an interactive element to the conversation. But, be prepared for a time sink. You will be testing the limits of your iPhone battery (not available on Android yet).
The Bottom Line: Tonight's Elon Musk Moment Brings Massive Opportunities And Disruption To The Social Media Landscape
For over a year, Clubhouse has reinvented social media, podcasting, and radio for a small exclusive group of early invitees. Tonight's magical mega adoption moment (MMAM) will put Twitter on notice to have a comparable option. Facebook will need to have its counter and video platforms like TikTok will be on notice to be competing in the long run for digital advertising revenue. (Expect the usual Chinese copycat version.) Media companies and podcasting platforms will also be on alert as influencers flock to Clubhouse and bring their sponsorship dollars with them.
However, the biggest disruption in the social media platform may not be the platform, nor the democratization of access to networks with influencers. In fact, it will be the business model used to reward content creators that will be very different than today's ad-supported business. Expect this model to be more aligned with subscriptions and pay per attendance. As users continue to be betrayed by privacy breaches and the abuse of consumer data, the movement to more creator friendly models will continue and Clubhouse is expected to lead the way. Clubhouse is going to prove that content from creators is what ultimately makes a social network and they should be rewarded.
Your POV
Do you think new social media platforms are ready to be disrupted? Did you join Clubhouse because of Elon Musk's broadcast? Join me on Clubhouse @rwang0.
Add your comments to the blog or reach me via email: R (at) ConstellationR (dot) com or R (at) SoftwareInsider (dot) org. Please let us know if you need help with your AI and Digital Business transformation efforts. Here’s how we can assist:
Developing your digital business strategy
Connecting with other pioneers
Sharing best practices
Vendor selection
Implementation partner selection
Providing contract negotiations and software licensing support
Demystifying software licensing
Reprints can be purchased through Constellation Research, Inc. To request official reprints in PDF format, please contact Sales.
Disclosures
Although we work closely with many mega software vendors, we want you to trust us. For the full disclosure policy,stay tuned for the full client list on the Constellation Research website. * Not responsible for any factual errors or omissions. However, happy to correct any errors upon email receipt.
Constellation Research recommends that readers consult a stock professional for their investment guidance. Investors should understand the potential conflicts of interest analysts might face. Constellation does not underwrite or own the securities of the companies the analysts cover. Analysts themselves sometimes own stocks in the companies they cover—either directly or indirectly, such as through employee stock-purchase pools in which they and their colleagues participate. As a general matter, investors should not rely solely on an analyst’s recommendation when deciding whether to buy, hold, or sell a stock. Instead, they should also do their own research—such as reading the prospectus for new companies or for public companies, the quarterly and annual reports filed with the SEC—to confirm whether a particular investment is appropriate for them in light of their individual financial circumstances.
Copyright © 2001 – 2021 R Wang and Insider Associates, LLC All rights reserved.
Contact the Sales team to purchase this report on a a la carte basis or join the Constellation Executive Network
News Analysis
@rwang0 Clubhouse @joinclubhouse Paul Davidson Rohan Seth @pdavidson @rohanseth R 'Ray' Wang Ray Wang R Wang Constellation Research Insider Associates SoftwareInsider News Analysis social media marketing B2C B2B
Analyst Blog
ConstellationTV is here to bring you the latest in what is disruptive and reshaping business and technology. In every episode, you’ll hear from our fellow analysts, from leaders across our network of business transformation experts and influencers, as well as from cutting edge vendors.
Video
Mastering Personal Branding, AI Strategy & Digital Transformation | DisrupTV Ep. 221
In DisrupTV Episode 221, hosts R “Ray” Wang and Vala Afshar engage with three influential leaders:
Video
Over the last year, the world has undergone a true work revolution the likes of which has never quite happened before now, as it did in 2020. What’s more, this revolution took place more quickly than just about anyone thought it could or would. Accompanying the many changes that have happened are new business contingency methods which have employed during the pandemic that were only possible because of recent technology trends like widespread Internet connectivity, the cloud, and mobile devices.
Analyst Blog
Navigating the Future of Data, AI, and Tech Leadership | DisrupTV Ep. 220
In DisrupTV Episode 220, hosts R “Ray” Wang and Vala Afshar engage with three influential leaders:
Video
Premium Research
Executive Summary
DisrupTV Episode 219: Quantum Computing, DevOps Innovation & XR Leadership
In DisrupTV Episode 219, hosts R “Ray” Wang and Vala Afshar engage with three influential leaders:
Video
This week, Salesforce unveiled its new stand-alone Loyalty Management solution, promising a unified platform able to manage programs in both B2B and B2C environments. While intentionally designed to manage loyalty schemes end-to-end within the platform, as with all things Salesforce, the story comes to life when the loyalty solution is integrated into the entirety of the Salesforce arsenal.
Analyst Blog
Customer data. It’s increasingly viewed by businesses as the valuable asset it should be. But there’s a persistent problem I keep bumping into when it comes to talking about and describing customer data: misuse of terms.
Analyst Blog
Virtual CES Kicks Off The Conference Season For 2021
Analyst Blog
Humanizing HealthTech: Digital Strategy, Patient-Centric Innovation & Bioethics | DisrupTV Ep. 218
In DisrupTV Episode 218, hosts R “Ray” Wang and Vala Afshar welcome a dynamic trio shaping the future of healthcare technology:
Video
ConstellationTV is here to bring you the latest in what is disruptive and reshaping business and technology. In every episode, you’ll hear from our fellow analysts, from leaders across our network of business transformation experts and influencers, as well as from cutting edge vendors.
Video
As it’s always been the case with emerging technologies, consumers adopt them in small increments. Aside from rare groundbreaking new products like the iPhone, consumers are looking for simple, small improvements to digital solutions and devices that they are already familiar with. Because for the average consumer, the barrier to experience – or unfamiliarity with a new technology - is more costly and disruptive than its potential benefit.
Analyst Blog
ConstellationTV is here to bring you the latest in what is disruptive and reshaping business and technology. In every episode, you’ll hear from our fellow analysts, from leaders across our network of business transformation experts and influencers, as well as from cutting edge vendors.
Video
By The Constellation Research Team
The 2020 Awards Demonstrate The Power Of Humanity Amidst A Global Pandemic And Mass Digitization
What started out as an amazing beginnin
Analyst Blog
Unless your field workforce is composed of goats, these days you’re contending with a mix of workplace safety guidelines, employee health priorities, and customer preferences that complicate how, where, and whom you can dispatch. At the same time, the massive shift to digital commerce and remote or touchless interactions has forever altered the expectations of customers.
Analyst Blog
Three weeks ago, I stepped on a rock in the parking lot and sprained my ankle. As I examined the aftermath of my tumble, I decided it must be my shoe’s fault so I went online for a new pair of shoes. Without any plausible explanation about WHY I neither saw the rock nor avoided the rock, the only thing my brain could land on was a need for another pair of shoes to avoid slipping and twisting on a rock the next time it happened.
Analyst Blog
From Employee & Space Experience to Strategic Innovation | DisrupTV Ep. 217
On DisrupTV Episode 217, hosts R “Ray” Wang, Principal Analyst and Founder of Constellation Research, and Vala Afshar, Chief Digital Evangelist at Salesforce, welcome three extraordinary leaders who are redefining the future of work, innovation, and strategy:
Video
Eliminating System Complexity Is Celonis’ Number One Priority
On October 14th, 2020, Co-CEO and Co-Founder, Alexander Rinke, kicked off its Ecosystem Summit and showcased its new Execution Management System (EMS). The goal is to improve an enterprise’s execution capacity by simplifying complex processes. Celonis defines execution capacity as the ability to get things done over the time + cost + effort (see Figure 1).
Analyst Blog
Navigating Software Intelligence, DevOps' Future & CX Innovation | DisrupTV Ep. 216
In DisrupTV Episode 216, hosts R “Ray” Wang and Vala Afshar converse with four groundbreaking leaders driving transformation across technology and customer experience:
Video