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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
January 16, 2018

Smartsheet Acquires Converse.ai

One of the main battlegrounds in collaboration this year is going to be aroun...
Alan Lepofsky
Analyst Blog
January 9, 2018

Embrace the Era of Smart Analytics

Data to Decisions
Machine learning and artificial intelligence advances in five areas will e...
Doug Henschen