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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
December 13, 2019

#AskingFor Liz

New C-Suite
If you weren’t able to be at CCE2019, you missed it....
Liz Miller
Analyst Blog
November 24, 2019

Reframing Digital Identity as Data Protection

Digital Safety, Privacy & Cybersecurity
lt;pgt;If as David Birch says quot;we are getting nowhere in digital identityquot; then why not re-frame the problem? Identity is a special type of data, needing extra protection o...
Steve Wilson
Analyst Blog
November 21, 2019

#DF19 from a healthcare perspective

Next-Generation Customer Experience
It was a meeting of the minds as always with the Salesforce Dreamforce confer...
David Chou