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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
November 8, 2022

CFOs…You Asked For This. Are You Ready?

Data to Decisions
lt;pgt;Planful Acquires Plannuh Bringing Financial Planning to the Desk of the CMO to Change the Marketing Operations Gamelt;/pgt; ...
Liz Miller
Analyst Blog
October 31, 2022

Was it Magic or Was it Dreamforce?

Data to Decisions
The campground for business reopened for the first time since the pandemic in...
Liz Miller