Adobe's move to acquire social content platform startup LiveFyre is far from startling, given its ambitions in the marketing cloud space and the companies' already close relationsh...
Bestselling author of lt;stronggt;Disrupting Digital Businesslt;/stronggt; and founder of Constellation Research, lt;span style=quot;color:#4B0082;quot;gt;lt;stronggt;R quot;Rayquo...
Opinions may vary on just how much personalization consumers want in their marketing messages from companies, but delivering it has been the goal of many software vendors. SAS has ...
