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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
May 22, 2023

HOT TAKE: ServiceNow Cloud Observability from Knowledge23

Data to Decisions
lt;pgt;lt;span style=quot;tab-stops:list 1.0inquot;gt;For those legacy customers, who are using the ServiceNow platform, lt;/spangt;lt;span style=quot;color:#444444quot;gt;Cloud Ob...
Andy Thurai