Infographic Friday: The 2015 Marketing Rugby World Cup

September 25, 2015

It’s time for another edition of Infographic Friday. Today’s content comes to us from Synergy and @SynergyTim who put together a great set of marketing insights from the 2015 Rugby World Cup. It has a little bit of everything from broadcast rights and kit sponsors to Twitter mentions and TV ratings.

Check out the full infographic below or click here to see the original version via @SynergyTim on Twitter.

Rugby World Cup Marketing

Russell Scibetti
Founding Editor, The Business of Sports The Business of Sports
My name is Russell Scibetti and I have an extensive background in sports business, including CRM and database marketing, interactive and digital marketing, social media, corporate sponsorships and activation, and applied market research. From 2007 to 2014, I worked for Arizona State Athletics, Comcast-Spectacor (Philadelphia Flyers) and the New York Jets to manage and implement CRM, database marketing, market research and other technology-based sales and marketing initiatives. In 2014, I joined KORE Software as their VP of Product Strategy, where I am responsible for the strategic vision, planning and development of the KORE ProSports Ticketing, Sponsorship and Suites/Premium software products. I earned my MBA in Sports Business from the W.P… Read more
Published
September 25, 2015
Author
Russell Scibetti
Categories
Business Themes
Marketing Transformation Sales Marketing Next-Generation Customer Experience Innovation & Product-led Growth
Audience Role
Chief Marketing Officer
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