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Analyst Blog
July 01, 2026

If CRM Is Dead, How Is the Relationship Still Breathing?

Marketing Transformation
There is a conversation that ebbs and flows heralding the demise of categories of technology. One of the favorite tools to meet its grizzly end is CRM. But it is time to debunk a conversation that could be truly detrimental to customer relationships....
Liz Miller
Analyst Blog
November 24, 2019

Reframing Digital Identity as Data Protection

Digital Safety, Privacy & Cybersecurity
lt;pgt;If as David Birch says quot;we are getting nowhere in digital identityquot; then why not re-frame the problem? Identity is a special type of data, needing extra protection o...
Steve Wilson
Analyst Blog
November 21, 2019

#DF19 from a healthcare perspective

Next-Generation Customer Experience
It was a meeting of the minds as always with the Salesforce Dreamforce confer...
David Chou
Analyst Blog
November 07, 2019

Are you prepared for the HHS fines?

Tech Optimization
The University of Rochester Medical Center (URMC) has agreed to pay $3 millio...
David Chou