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Customer Story
November 10, 2026

A Look at How Oak Ridge National Laboratory Is Leveraging Google

Data to Decisions
The U.S. Department of Energy’s (DOE’s) Genesis Mission, which unites DOE National Labs, industry, and academia to harness AI for breakthroughs, is looking to integrate cloud, models, and supercomputing.
Larry Dignan
Customer Story
November 10, 2026

How Google Public Sector’s RISE Unit Works: Show, Don’t Tell

Data to Decisions
Google Public Sector’s Rapid Innovation Specialist Engineering (RISE) group is a bit of a vibe coding jazz band that aims to show customers what they can do via prototypes and then move it to production.
Larry Dignan

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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
November 1, 2026

Investment Should Follow the Evidence

As enterprises finalize their 2027 budgets, they have far more evidence than a year ago about where technology creates value and where it creates additional requirements. AI prov...
Esteban Kolsky
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