Strategic Impact of Mobile Transformation on Business Value cover

How to Navigate the Future of Work amid Cultural and Technological Shifts in the Mobile Enterprise 

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The rise of mobile and cloud computing is driving a cultural and technological transformation in which people expect anytime, anywhere access to colleagues, products and services. To react to this transformation, companies have to rethink the tools and business processes they provide to their employees, customers and partners.

Constellation surveyed more than 500 organizations in education, healthcare, high tech, and retail about the state of their mobile computing efforts. The analysis highlighted three major themes that are critical for success in mobile transformation:

  1. Mobile transformation is top of mind for most organizations. More than 80 percent of organizations recognize the impact of mobile transformation on internal and external stakeholders and have created dedicated teams to work on solutions. Education had the lowest percentage, with 68 percent having dedicated mobile teams in place while high tech organizations led the way with 91 percent.
  2. Mobile is not a device but an effective way of working. The term “mobile” is not limited just to devices such as phones and tablets. Rather, mobile describes how people work in motion and in short bursts of time. More than 50 percent of respondents reported switching between devices more than six times per day, and traditional desktop computers are only used one-third of the time.
  3. Mobile provides a starting point for digital transformation. Mobile transformation requires re-thinking and updating existing business processes or introducing new ones. While more than 80 percent of organizations polled have performed basic updates to their Internet and Intranet sites, less than 50 percent have changed an actual business process.

Survey Methodology

Throughout October and November 2014, Constellation conducted online surveys to collect over 500 qualified responses. To qualify, respondents needed to be a senior manager, director or vice president in an organization of at least 1,000 employees in the education, healthcare, high tech or retail industries. All respondents were based in North America. 

 

Purpose & Intent: 

This report provides primary research on the state of mobile transformation with an emphasis on how mobile and cloud computing affect the future of work. Insights from the study include challenges and recommended actions for executives seeking to initiate mobile transformation projects. 

 

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