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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
October 24, 2016

Qlik Gets Leaner, Meaner, Cloudier

Data to Decisions
Qlik’s acquisition by private equity firm Thoma Bravo is expected to ...
Doug Henschen