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Analyst Blog
May 11, 2026

Time To Get Loud With Voice-Driven Experience: How Leaders and Innovators Are Advancing Voice With Amazon Nova 2 Sonic

Next-Generation Customer Experience
Talking beats typing. At least that’s what today’s digital behavior patterns reveal. For the most part, this demand signal has been answered with one-sided, bot-driven conversations. Thankfully, those days are changing—quickly. In a short period of time, Nova 2 Sonic has proven that although voice is key, speed is the ...
Liz Miller
Analyst Blog
May 10, 2026

Distinguishing AI from Magic

I want to address what we know today about AI (GenAI, more specifically) since the launch of the first commercial GPT nearly 40 months ago. How can we leverage the full strategic cycle (despite the AI Rush compressing cycles by 36 months, give or take) to create a better path forward? ...
Esteban Kolsky