SaaS Growth, Mobile Strategy & Impact Investing | DisrupTV Ep. 36

In DisrupTV Episode 36, hosts R “Ray” Wang and Vala Afshar engage with:

  • Kyle Poyar, Market Strategist at OpenView Venture Partners
  • Cindy Zhou, VP & Principal Analyst at Constellation Research
  • Brian Katz, Director of Mobile Strategy at VMware
  • Zachary Jeans, Principal at Tourizing & Founder of ImpactMatters

The conversation delves into the evolving landscape of SaaS growth strategies, the critical role of mobile-first innovation, and the increasing importance of impact investing in today's enterprise ecosystem.

Key Takeaways


SaaS Growth Strategies:

Kyle Poyar emphasizes the significance of usage-based pricing models in driving sustainable growth for SaaS companies.

OpenView's research highlights the importance of aligning pricing strategies with customer value to enhance retention and scalability.

Mobile-First Innovation:

Brian Katz discusses VMware's approach to integrating mobile strategies into enterprise solutions, ensuring seamless user experiences across devices.

The conversation explores how mobile-first thinking is reshaping enterprise IT and influencing product development.

Impact Investing:

Zachary Jeans introduces the concept of impact investing, focusing on aligning financial returns with positive social and environmental outcomes.

The discussion covers how enterprises can incorporate impact metrics into their investment strategies to drive long-term value.

Final Thoughts

This episode underscores the interconnectedness of modern enterprise strategies. From SaaS growth models and mobile-first innovation to the integration of impact investing, the conversation highlights how businesses are evolving to meet the demands of a rapidly changing landscape. Leaders are encouraged to adopt flexible, value-driven approaches that prioritize customer needs and societal impact.

Related Episodes

 

Business Research Themes

Future of Work, Tech Optimization

Roles

Chief Digital Officer, Chief Technology Officer