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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
July 14, 2013

What Does IoT all mean?

Data to Decisions
The number of articles about the Internet of Things [IoT], Machine-to-Machine...