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Analyst Blog
November 8, 2026

An Ode to the Pragmatic Marketer: Two Realists Witness the Evolution

Marketing Transformation
The titles and subheads have changed...creative, data driven, storytelling, analytical...but the role has always been focused on growth. So what comes next as marketers master AI-empowered engagement? Enter the age of the Pragmatic Marketer. ...
Liz Miller
Analyst Blog
September 13, 2013

What's really happening to privacy?

New C-Suite
The cover of Newsweek magazine on 27 July 1970 featured a cartoon couple cowe...
Steve Wilson
Analyst Blog
September 9, 2013

SNA Finalists Data-to-Decisions

Data to Decisions
Data-to-Decisions [D2D] is one of the broadest business research themes that ...