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Analyst Blog
April 03, 2026

Extracting value from AI? Surely you are joking

In this issue, we explore why AI delivers value unevenly across the enterprise, what is actually working today, and how organizations should approach extracting value over the long term. The current wave of generative and agentic AI has sped up investments and expectations, but the path to lasting enterprise impact is ...
Esteban Kolsky
Analyst Blog
April 01, 2026

Farewell Sora: This Might Be Good News for Enterprise AI Video Generation

Marketing Transformation
In late March, OpenAI announced the end of their Sora Text-to-Video generative AI application and the eventual discontinuation of the Sora API. But the death of Sora opens up a bigger conversation and forces Marketers to look at the bigger picture for enterprises when it comes to where, how and why this type of AI is a...
Liz Miller
Orbits Blog
February 06, 2026

News Analysis: Yes, Software is Still Eating the World

Board Strategy
Enterprise software stocks had been drifting for months as investors quietly questioned whether the traditional SaaS model was sustainable. Then the drift turned into a snap. It...
Roy Andrew Ng
Analyst Blog
February 05, 2026

Is the Super Bowl a Master Class in Experience Exploration?

Next-Generation Customer Experience
As the question goes: Are you ready for some football? Super Bowl LX is set to be an epic showcase of data, technology and experience. But for enterprises hoping to shake up their ...
Liz Miller
Analyst Blog
February 01, 2026

Is there value for AI after GenAI?

Board Strategy
What happens after GenAI. LLM and GenAI took over in 2025, even “evolving” into Agentic AI. The problem? LLM has limited abilities, like any other single-solution model, and quickl...
Esteban Kolsky
Analyst Blog
January 21, 2026

Constellation Research's AI-First Service Firms

Future of Work
Legacy organizations caught between two S-curves must quickly decide whether to start from scratch and migrate, or to modernize their technical debt within their existing organizat...
R "Ray" Wang