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Analyst Blog
May 11, 2026

Time To Get Loud With Voice-Driven Experience: How Leaders and Innovators Are Advancing Voice With Amazon Nova 2 Sonic

Next-Generation Customer Experience
Talking beats typing. At least that’s what today’s digital behavior patterns reveal. For the most part, this demand signal has been answered with one-sided, bot-driven conversations. Thankfully, those days are changing—quickly. In a short period of time, Nova 2 Sonic has proven that although voice is key, speed is the ...
Liz Miller
Analyst Blog
May 10, 2026

Distinguishing AI from Magic

I want to address what we know today about AI (GenAI, more specifically) since the launch of the first commercial GPT nearly 40 months ago. How can we leverage the full strategic cycle (despite the AI Rush compressing cycles by 36 months, give or take) to create a better path forward? ...
Esteban Kolsky
Analyst Blog
March 06, 2013

DataGrok

Data to Decisions
For all the silliness surrounding Big Data and Data Science, all the hype and...
Orbits Blog
March 03, 2013

Five Must-Read Posts from Last Week

Marketing Transformation
These days we see a lot of blog posts masquerading as news – about the indust...
Gavin Heaton
Orbits Blog
March 02, 2013

It’s Not Risk. It’s Gaining Trust

Marketing Transformation
We often (still) hear stories of businesses and individuals fearing social me...
Gavin Heaton