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Jim Mollica, Vice President of Digital Marketing at Under Armour is a 20-year veteran in global media and digital marketing. Jim is an expert in leading content creation and oversight of media and distribution, crafting revenue-generating marketing strategies, developing programming, and negotiating key partnerships. Prior to Under Armour, Jim worked for notable corporations such as Ralph Lauren, Viacom/MTV Networks, The Walt Disney Company and Nissan North America.

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