Kartik Kumar

Chief Digital & Technology Officer with deep expertise in leading enterprise-wide technology transformation, spanning digital, core platforms, data, AI, and emerging technologies. Known for modernizing complex legacy environments into scalable, AI-powered ecosystems that drive growth, agility, and differentiated consumer experiences.

Currently serving as CDTO at Catalyst Brands, with end-to-end responsibility for the entire enterprise technology landscape—from digital platforms and consumer experiences to core systems, data foundations, and AI capabilities. Focused on modernizing the technology stack, accelerate AI and GenAI adoption, and unlock synergies across multiple iconic fashion brands while enabling speed, resilience, and long-term scalability.

Previously at AT&T, I led large-scale digital product and technology organizations and played a key role in enterprise modernization and digital transformation across business lines. I owned the end-to-end product and technology portfolio for att.com, mobile apps, martech, and enterprise data platforms, powering personalization, marketing optimization, and fraud prevention. I also managed a customer-facing GenAI portfolio, aligning AI innovation with AT&T’s broader transformation agenda.

Earlier, I spent over a decade in senior leadership roles at lululemon and Levi Strauss, driving enterprise and digital modernization across DTC and Wholesale channels. My scope included GTM strategy, product design and development, next-generation marketing platforms, enterprise data platforms, and large-scale DTC technology portfolios—modernizing systems while scaling global consumer businesses.

I bring a rare combination of deep digital, data, and AI expertise, hands-on enterprise modernization experience, and an in-depth understanding of retail—especially fashion. Passionate about building high-performing teams and translating technology transformation into measurable business impact.