In the latest episode of ContellationTV, co-host analysts Holger Mueller and Liz Miller kick off by covering #enterprise tech news. Their analysis includes 1) the #agenticAI frameworks race heating up, vendors' competition on #data integration and developer velocity, and #Oracle's capex investments signaling tech transformation.

Next, Liz sits down with Pegasystems' product marketing leader Tara DeZao, for a CR #CX Convo at PegaWorld 2025. A few key takeaways from their convo include:

- Marketers learning to partner with #AI, not fear it
- AI as a collaborative tool for content creation
- Focusing on customer journey optimization
- Breaking down organizational silos through intelligent workflows

Finally, Holger interviews Miran Badzak and Edward Calvesbert from IBM about the launch of Watsonx.data, a hybrid lakehouse supporting structured and unstructured data. They share how IBM's Db2 introduces vector embedding and similarity search capabilities. Other topics include:

- AI-powered database management tools
- #Quantum computing roadmap taking shape

Watch the full episode to learn about the future of enterprise #technology! 
__

00:00 - Introduction
00:45 - Enterprise Tech News
17:17 - CX Convo with Tara DeZao, Pegasystems
28:42 - Interview with Miran Badzak and Edward Calvesbert