SoundCommerce Co-Founder and CEO Eric Best said retail winners will increasingly be determined by how they leverage data and artificial intelligence to drive customer lifetime value.
Equifax said it is deploying Google Cloud's Vertex AI platform across its systems as it accelerates data ingestion as well as new product launches.
Adobe laid out a host of Experience Cloud enhancements, data collaboration and customer journey applications, custom Firefly models and a marketing copilot co-developed with Microsoft to connect Adobe's Experience platform with Microsoft 365 applications.
In prepared remarks, Adobe CEO Shantanu Narayen said the company is seeing strong traction with its generative AI rollout across the product portfolio.
With the purchase of Ultimate, Zendesk said it will "offer AI agents with enhanced intelligence that are not just reactive, but proactive problem solvers."
Charles Nelles, CTO at The Joint Chiropractic, has to deliver a customer experience that encompasses multiple moving parts, segments and stakeholders including patients, franchisees and doctors. In some ways, Nelles is building systems to herd cats.
Constellation Research kicked off its Ambient Experience 2024 in Austin and the key theme was the intersection of data, artificial intelligence, digital transformation and employee and customer experiences.
Uber reported strong fourth quarter results as it capped a year focused on profitable growth and CEO Dara Khosrowshahi said the company in 2024 will "use our data advantage to drive more efficient pricing, matching, and incentive spend."
Adobe CEO Shantanu Narayen, Constellation Research's CEO of 2023, said the company saw strength across its Creative, Document and Experience Clouds.
Customer experience has taken a back seat to cost cutting, declines in service and inflation and it's unclear whether new technologies such as generative AI can bail enterprises out.
Domino's Pizza is known as a tech savvy company that has been ahead of the mobile and data curves and now it plans to leverage integration with Uber Eats, revamp its loyalty program and reinvent its customer experience and boost productivity with generative AI.
Adobe launched a new model behind its Firefly generative AI image system and outlined GenStudio, which is a suite that will enable enterprises and marketers to better manage the content supply chain.
