Salesforce is adding a vector database and generative AI-powered search to Data Cloud as it aims to surface unstructured data and combine it with CRM data.

The updates, Data Cloud Vector Database and Einstein Copilot Search, were announced at Salesforce's New York World Tour stop.  Data Cloud Vector Database will be built into Salesforce's Einstein 1 Platform.

Overall, Salesforce is using its Data Cloud and generative AI to unify multiple enterprise data stores. Data Cloud Vector Database will be able to leverage data from PDFs, email, documents and transcripts and combine it with transactional data.

Vector databases are being announced by a bevy of data platform players as a way to bring data to generative AI applications without a lot of fine tuning for large language models (LLM). Vector database announcements have proliferated.

Salesforce's pitch with Data Cloud Vector Database is that it will bring unified business data into AI prompts and be integrated into its platform. Enterprise buyers, however, will have to ultimately determine what vector database and platform makes the most sense for their data. 

With Einstein Copilot Search, Salesforce will bring AI search tools to Einstein Copilot.

Data Cloud Vector Database and Einstein Copilot Search will be in pilot in February 2024. Einstein Copilot will be generally available in February.

Separately, Salesforce launched Unlimited Edition+, a pricing plan that includes the company's suite of data and AI tools with its various clouds. Unlimited Edition+ for Service Cloud will run you $500 per user per month billed annually. Unlimited is $330 per user per month and there are lower tiers available.